WordPress is an extremely flexible content management system that enables you to create a variety of different websites. In fact, you can use WordPress to power just about any website — including eCommerce stores. However, this does not mean that WordPress is equipped with eCommerce functionality. If you want to build a online store, you’ll need to install a selection of plugins.
In this article, we’ll look at some of the best e-commerce plugins for WordPress.
WooCommerce is probably one of the most commonly used eCommerce plugins and is a name any online entrepreneur is bound to come across. With endless flexibility and access to hundreds of free and premium WordPress extensions, WooCommerce now powers 30% of all online stores — more than any other platform. The free features include shipping and tax charge control; discount codes; order, product and inventory management; and a customer account area. WooCommerce has a polished admin interface, top class support, and a choice of sidebar widgets.
Shopp is a well-coded and excellent e-commerce plugin that is built to boost both your site’s performance. Most impressively, it has a responsive design, so is able to be seen clearly across all-sized devices. It’s also SEO-friendly, partly because it’s designed for high-speed. Shopp is available free for download from the WordPress plugin repository and ships with a plethora of useful e-commerce features.
Jigoshop has been used for a long time by WordPress developers and can be downloaded for free with some premium themes. With Jigoshop, you’ll be able to set up your very own dynamic e-store in no time and get detailed reports of your store’s performance. Jigoshop includes several product type options for your eCommerce shop. They include:
- Downloadable or Virtual products
- Variable products (e.g. offer Size: S,M,L for one product)
- Affiliate (External) products (i.e. link your Add to cart button off-site)
- Grouped products
Jigoshop is the best of both worlds. You can find all of the options needed for professional use but the options and setup is easy to use and can be done quickly as well so no need to go through complexities at all.
Easy Digital Downloads is a comprehensive and popular e-commerce solution for WordPress sites that lets you sell both digital products and non-physical products. It is free to use with the option to buy extensions and themes. Another amazing feature is that it supports a complete promotional code system. This mean that, just like the fuller e-commerce options, Easy Digital Downloads allows your customers to input discount codes and see their purchase history.
Payment gateways supported in the core, free plugin:
- PayPal Standard
- Amazon Payments
Payment gateways supported through free or premium extension:
- PayPal Pro
- PayPal Express
- PayPal Payments Advanced
- PayPal Adaptive Payments
and so on.
MarketPress ecommerce is a completely free premium online storefront for WordPress and Multisite. It’s known for its excellent range of features and powerful functionality. The plugin itself is just as easy for the webmaster to use as it is for your customers. Moreover, it’s 100% customizable if you know a thing or two about CSS, otherwise you’re able to pick from one of the many themes and make it your own through the widgets.
Another feature includes you having full control over who can purchase from your store. You can disallow specific guests from purchasing or even limit the times a customer downloads a product.